Brickyard Bike Co.
What we do for Brickyard Bike Co.
Brickyard Bike Co. is a mature SEO client with 40.6 hours invested since 2023, representing Stand And Stretch's most comprehensive service relationship with consistent monthly optimization and technical maintenance. The relationship expanded significantly in 2025 with 80 SEO tasks compared to 40 in
Brickyard Bike Co. is a multi-location bicycle retailer operating in Alabama and Georgia, with physical stores in Dothan, Enterprise, Fort Benning/Fort Moore, and Phenix City. They sell bicycles including e-bikes and carry brands like Yeti Cycles. Stand And Stretch provides comprehensive SEO management (40.6 hours logged across 163 entries since 2023) and Google Ads management services, with SEO being the primary focus of the relationship.
Key Products & Services
Stand And Stretch provides comprehensive SEO management including monthly analytics reporting, technical site audits via SemRush, backlink management, content optimization, meta tag optimization, and ongoing site maintenance. Google Ads management includes campaign setup, geographic targeting, demographic targeting, and landing page development. Recent expansion into potential blog content strategy.
Target Audiences
Local customers in Alabama/Georgia markets around store locations: Dothan, Enterprise, Fort Rucker, Fort Nova, and Fort Benning/Fort Moore areas. Google Ads targeting specifically excludes users under 18 and over 64, suggesting focus on working-age adults. Geographic targeting is highly location-specific around physical store presence.
Services
SEO
Keyword strategy, technical optimization, content improvements, and monthly performance tracking.
What our AI platform found
Identified 80+ new SEO optimization opportunities to drive local search visibility across all store locations.
Developed targeted content strategy to capture high-intent bicycle shoppers in Alabama and Georgia markets.
Built comprehensive backlink acquisition plan to establish Brickyard as the regional cycling authority.
Created location-specific optimization framework to dominate local search in Dothan, Enterprise, and Fort Moore.
Want results like this for your business?
Schedule a call with Lucas to talk about what we can do for you.