Striplings General Store

Our Work

What we do for Striplings General Store

Striplings General Store represents a mature, high-investment client relationship with 274+ hours logged across comprehensive digital marketing services since 2024. The relationship centers on seasonal revenue optimization, particularly Easter campaigns, while simultaneously managing a complex BigCo

Striplings General Store is a specialty food retailer operating at striplings.com, focusing on smoked meats, sausages (particularly andouille), hams, seasonings, and Southern specialty foods. They operate physical store locations and serve retail, wholesale, and corporate gifting markets. S&S provides comprehensive digital marketing including SEO (67.1h), Google Ads (50.8h), retargeting (74.1h), social media advertising (9.7h), ecommerce consultation (19.9h), and a major Shopify website migratio

Key Products & Services

Signature products include andouille sausage (dedicated campaign launch), spiral sliced ham (Easter focus), smoked meats, cajun seasoning, chow chow, chocolate peanut brittle, and meal bundles. Services span retail ecommerce, wholesale distribution, corporate gifting programs, and catering-style large orders with pickup scheduling.

Target Audiences

Three distinct segments: 1) Retail consumers seeking specialty Southern foods and holiday meals (Easter ham, family meal bundles), 2) Wholesale buyers and restaurants needing bulk specialty meats, 3) Corporate clients for gifting and catering (Net 30 payment workflows, large-volume order entry for 100+ recipients). Geographic targeting focuses on local/regional customers within driving distance of store locations.